Your guide to plants, recipes and much more
As Steve Jobs taught all of us, design is not just about how the product looks or feels. It's about how it works. So when it comes to creating a new Click & Grow, we put a lot of emphasis on design. The product has to enhance the technology and let it do its job no less than perfectly. It has to make the impossible possible - make nature even more beautiful. It has to suit different interiors and personalities. And it of course has to be the best looking indoor garden or farm in the world. So naturally, we not only spend way too much time creating and recreating the design of our products, but also finding just the right people to do it with.
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The (almost) whole Click & Grow team
Wow, what a year 2016 has been. In short: The best year we've ever had.
During the last 12 months, Click & Grow truly grew (pun intended), achieving 200% increase in our plant refill selection, 500% in our starter kit selection (making Click & Grow the only urban farming company that offers a full range of indoor gardening products from countertop gardens to farms), 375% in our team size, 350% in products sold, and about 23846% in coffee consumption and the amount of sleepless nights.
We could go on and on, but the most important achievement is our community of now over 350 000 Click & Growers who, through their passion, enthusiasm and support, proved us once again they are the greatest bunch of people in the world, truly working together to change the future of food. The link to #clickandgrow on Instagram is now bookmarked on each Click & Grow computer for inspiration and energy boost when needed - works way better than Red Bull. Thank YOU for giving us wings, folks.
But the past is the past, and we wouldn't be us if every week - not to even mention a year -, wouldn't start with yet another ridiculous goal. As you can expect from a technology company, about 70% of the projects we're working on are confidential, but since we like to keep Click & Growers as informed as possible about everything that's going on, here's 30% + 5% of the things what you can expect from us in 2017.
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Any company and individual who introduces a concept or a product to the general public, is going to receive immense feedback on it, and, throughout the 7 years of the existence of Click & Grow, we have been incredibly honored to have a community of over 350 000 people that have been more than generous with their feedback and ideas. Every suggestion or critique a Click & Grower sends our way is read, registered, discussed and worked with - no matter how feasible or unbelievable it is.
When going through thousands and thousands of requests from everyone with and without a Click & Grow garden out there, we noticed 2 that were popping up the most: you wanted a garden bigger than the Smart Herb Garden yet smaller than the Wall Farms, and a lamp that can be adjusted for growing taller plants. So we decided to do something about it and the idea of the Smart Garden 9 was born.
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Here at Click & Grow, we put a lot of emphasis on the learning curve. The most common question after sharing successes or failures in our team meetings is “So what can we learn from this?”. Being founded back in October 2009, we have had roughly 2555 days of successes and failures as a company. 2555 days of valuable lessons and experiences.
Watching the life of a hardware startup is like fast-tracking through life. Though it still takes years, companies mature way faster than people do, and learn the exact same lessons we are going to learn over the course of our lives. And as they say, wise men learn from their mistakes and wiser men learn from someone else's, so here they are - 3 life lessons from a hardware startup. 3 life lessons from Click & Grow for you to learn and inspire from.
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Photo: Peaceful Cuisine
Red Shiso. A red, beautiful herb that most of you might not have heard of, with a flavor resembling mint, grapes, blackcurrant and anise and an exotic look. It's for Japanese what basil is for us. They use in it sushi, wasabi, for pickling, in tea...but our favorite of all is Red Shiso juice. Sweet, refreshing, and beautifully red.
The Lead Designer Of Nest And Nokia On Designing The Smart Garden
What to expect from Click & Grow in 2017?
The Story Of The Smart Garden 9
3 life lessons from a hardware startup
How To Make Red Shiso Juice
The Click & Grow Cheat Sheet of Plant Uses, Plant Benefits and Plant Care Tips