Click & Grow, a pioneer in indoor smart gardening, has secured a €2 million equity investment to support the company’s next phase of growth and product development. The investment comes as Johan Schepers steps into the role of CEO, leading the company’s efforts to build a stronger, more sustainable business.
The new capital will help Click & Grow focus on strengthening its core business, improving customer engagement, and expanding the value of its installed base of more than 500,000 gardens worldwide.
“Click & Grow already has a large and loyal customer base, and the next step is to build on that foundation,” said Johan Schepers. “This investment gives us the opportunity to sharpen our focus, improve how customers use and engage with our products, and create a stronger business for the long term.”
The investment will support several key priorities, including:
-
Driving stronger usage and retention.
-
Strengthening the core business model.
-
Sharpening channel strategy.
-
Improving operational efficiency.
-
Building brand relevance among consumers.
About Click & Grow
Click & Grow is a global leader in indoor smart gardening, helping consumers grow fresh herbs, fruits, and vegetables at home. With more than 500,000 gardens sold worldwide, the company combines technology, design, and nature to make fresh food more accessible.
Press contact: sydney.cannucciari@clickandgrow.com